| A young couple got married and left on their honeymoon. When they got back, the bride immediately called her mother. "Well, how was the honeymoon?" asked the mother. "Oh mamma!" she exclaimed. "The honeymoon was wonderful! So romantic!" N... Read more of The honeymoon is over at Free Jokes.ca |  InformationalPrivacy |
Feeds from National PostAwardsCareers Economy Energy Financial Services FP Comment FP Executive FP Magazine Daily FP Trading Desk FP500 Full Comment Legal Post MBA Mining NP Editors Peter Kuitenbrouwer Posted Driving Posted Homes Posted Sports Reports RRSP Centre RSS Rudyard Griffiths Small Business Steve Murray Succession Planning Tax Centre Technology TFSA Centre The Afterword The Scene Tools of the Trade Toronto Trading Desk Wealthy Boomer All Feeds |
Tools of the Trade - Feed
Find the latest news stories from National Post on the topic Tools of the Trade. |
 VoIP makes sense for the savings aloneFlexibility; Gives sense of global presence from all locations
|
 Depending on size, securing your information can be freeAt c-Seven Media Inc., security for its computer systems has never been a problem
|
 The cloud levels the playing fieldSam Vassa says if it wasn't for cloud computing, he wouldn't be in the payroll services business
|
 Pay-per-click advertising puts small businesses on the big mapThere are two things Jason Goncalves, president of Perma Brand Corp. in Toronto, wants when he brings a new product into the North American market: awareness and legitimacy. And the way to do that is pay-per-click advertising, he says
|
 Hottest gadgets for the holidaysSleeker, faster and (sometimes) cheaper gadgets for the holidays
|
 Google makes global push for its office appsGoogle Inc said more than 2 million businesses now use its online office software, and the Web search leader is going global on Monday with an advertising campaign to lure customers away from Microsoft Corp and IBM products.
|
 Your boss is watching you -- wirelesslySlackers beware! AirPatrol has a surveillance tool that could be coming to a cubicle near you.
|
 They have your back(up)When Trevor White, an IT consultant with Extend-A-Family in Toronto, told staff he had set up an automated backup system for all their PCs, everyone cheered.
|
 Google eyes Microsoft's business software marketGoogle Inc., aiming to expand beyond advertising tied to Internet-search results, plans to start an online store that will sell business software developed by other companies.
|
|
|
 Don't overlook interactive directoryWhen you're a local business serving local markets, a Google search isn't the only thing that brings customers to your door. For business owners such as Lyle Apthorp of Trailer Hitch Centre Ltd. in London, Ont., or Len Dubowitz at Dodds Garage Door Systems in Markham, Ont., customers are more likely to track you down through more tried and true business listing resources.
|
 Adding dimension to your business listings the easy wayVideo, pay for performance add value for small businesses
|
 Outsourcing: One hat less for busy entrepreneursMany small businesses don't realize that outsourcing is available and affordable
|
 Sweeten sales with social media toolsCost-effective way of putting your company in front of consumers
|
 Collaboration tools replace business travelRoger Pierce, co-founder of BizLaunch, cut his training costs by 75%. That's impressive, given that a good part of his day-to-day work is coaching small business owners.
|
 Don't dismiss virtual assistantsA decade ago, Bonnie Taylor-Wachowicz was an unhappy administrative assistant. The pay was low, her manager often took credit for her ideas and her opportunities for advancement were limited.
|
 A website is as important as a business cardMany small businesses are overwhelmed by the prospect of building a website, but there are several basic Web design services that can get you up and running at a low to zero cost
|
 Video marketing gains groundAt the Academy of Realist Art in Toronto, fine-art instruction may be its stock in trade. But it's YouTube that is helping the studio bring its message to the masses. Colleen Johnston, president of the Old Masters-style atelier, says live video content is definitely adding power to the marketing message.
|
 Savings on menu of email campaignAsk Michael Sangregorio how his restaurant ended up on all the top 10 listings that matter and he'll tell you getting the word out has been easy. In fact, it costs him only $20 a month.
|
|
Measure for measure: Keeping ahead of the game with Web analytics tools Jim Lye, owner of Tidy's Flowers in Toronto, assumed everyone knew florists delivered. But once he applied some analytics tools to his website, he quickly discovered that 'Do you deliver?' was the No. 1 customer question.
|
 Know 'what and how' features you want in a smartphoneSmartphones are getting smarter with better ways to organize your life on the go
|
 PayPal gives the little guy a break on fees for purchases
that cost penniesPayPal Inc. plans to change the way it handles online transactions of less than US$10, said Francesco Rovetta, director of the San Jose, Calif.-based pay processor's mobile unit. In the plan to be rolled out later this year, merchants will accumulate micropayments until a set volume is reached. The popularity of digital music, videos and e-books has exploded in the past 10 years. Merchants have been reluctant to accept credit cards for items that sell for as little as US79
|
 Clickfree C2N excellent for backing up home networksFor those of you who've never heard of Clickfree, think of it as your salvation from all the problems of owning and using a computer
|
 Google Apps a boon for small businessFor a small business with a handful of employees, Google Apps Standard Edition remains a bargain
|
 Staying protected and connected in the new era of the business internetToday, nearly every employee has at least one mobile device, workers are always online, and corporate information is being shared alongside personal information on social networks such as Twitter and Facebook.
|
 Shoppers want retailers to be tech-savvy, survey saysConsumers are clamouring for access to retailers' products and information through the web, and retailers that fall behind technologically run the risk of losing customers to more tech-savvy competition, according to a survey from IBM released Tuesday.
|
